This article studies the definition and trait of luxury and luxury brand through brand theory.

本文运用品牌理论对奢侈品和奢侈品品牌的定义、特征等进行探讨。

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Brand relationship is the application of relationship marketing theory in the aspect of brand, and it is the new phase of brand theory study.

品牌关系是关系营销理论在品牌层面的运用，是品牌理论研究的新阶段。

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The brief analysis of brand theory, the connotation and denotation of the brand definition, the inscapes of the media brand are dealt with in this part.

然后对品牌理论做了简单梳理，界定了传媒品牌的内涵和外延，并分析了传媒品牌的构成要素。

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What the brand theory of ethnicity does not require, however, is that minorities submit to the majority's definition of what the brands should be.

ECONOMIST: Darwinism

And second, because he is dealing with the underlying mathematical theory of computing, his text is blissfully free of brand-names and buzzwords.

ECONOMIST: Computer science

The distance between the franchises will start to close as each film releases and is (in theory) able to keep meeting audience expectations for the Marvel brand.

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