Brand status means nothing if you don't like the way a camera feels in your hand.

如果你不喜欢相机在你手上的感觉，那么这个品牌就没有任何的意义。

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Under the prevailing American view white men are the embodiments of the masculine ideal while Asian men are relegated to off-brand status.

按照通常美国人的观点，白人是体现阳刚之气的典范，而亚洲男性则属于杂牌儿军。

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Therefore, different brand strategies should be carried out in different stage to enhance brand status, integrate brands and preserve brand vitality.

在不同的阶段中应实施不同的品牌战略，以提升品牌、整合品牌，永葆品牌活力。

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The troubled economic environment in Europe and Nokia's weakened brand status posed challenges that were hard to overcome in just one quarter.

ENGADGET: Gartner: Apple leads the way among smartphone vendors, Android sees slight decline

As Messrs Grossman and Shapiro also point out, a luxury brand confers status only because it is exclusive.

ECONOMIST: Free exchange

Start-ups like Fab and ILikeWhatYourWearing.com have asked them and, by revolutionizing the status quo online retail experience, they have an easier time positioning themselves as a next gen brand against the status quo.

FORBES: The Next Generation Brand