品牌识别 ( Brand identification ) 品牌识别 的概念由大卫艾克教授在《创造强势品牌》(《Building a Strong Brand》)一书中提出。
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...来实现品牌人格化(Brand Personalizing)、品牌化(Branding)、消费者期望(Customer Prospective)和识别品牌(Brand Identification)的。
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...略构面以下的策略构面通常可以区分出,在给定之产业中厂商策略选项之不同专业化(Specialization) 品牌辨识(Brand Identification) 推力对拉..
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cigarette brand identification 卷烟品牌识别
brand Community identification 品牌社群认同
Brand visual identification system 品牌视觉识别系统
He thought a successful brand should be built by a clear brand identification strategy with above 4 aspects and engage in being consistent with its image in the consumers’hearts.
他认为成功的品牌必须透过以上四个面向制定清晰的品牌识别,并致力于与消费者心中的品牌形象达成一致。
参考来源 - 电视品牌化时代的频道品牌塑造·2,447,543篇论文数据,部分数据来源于NoteExpress
Some countries are considering legislation which would ban brand identification of any sort on cigarette packaging, for example.
例如,某些国家甚至考虑在香烟包装上禁止印刷任何品牌标识。
"Making the logo twice the size" is often a good thing to do , because most advertisements are deficient in brand identification.
是可行之道,因为大多数的广告都缺少品牌识别。
Uniform design and receiving facility monopoly related store requirements, brand identification and user sales installation of a single, unified service norms.
统一设计与接收设施专卖相关的店面要求、专卖标识和用户销售安装单,统一服务规范。
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