The value of the Manchester United brand has been damaged by a disappointing season according to a study by consultancy Brand Finance.

品牌金融的一份研究显示，曼彻斯特联队的品牌价值因为这个令人失望的赛季而被破坏。

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The financial value of brand equity flows through the model of brand loyalty, which just goes to show the interdependency between marketing and finance.

品牌资产的财务价值按照品牌忠诚度的模型来计算，也是为了展示市场和财务的相互依赖。

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The offline communication platform launched by First Finance with superior resources concentrates on striving for the most influential brand of economic forum in our country.

第一财经整合优势资源推出的线下传播平台，致力于成为国内最具影响力的经济论坛品牌。

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We asked Brand Finance to come up with the 10 most valuable trademarks.

FORBES: The 10 Most Valuable Trademarks

The Olympics is the second most valuable brand in the world, after Apple, according to a report by Brand Finance.

CNN: Chasing the gold dust of 'Brand Olympics'

"There is no doubt that the Olympics 'Brand' is a formidable revenue generator and has huge value, " says Brand Finance chief executive David Haigh.

CNN: Is the Olympics worth more than Google?