Brand core values: Taste leisure, Simple Life, Natural mix, Symbol of Brazil.

品牌核心价值：品味悠闲，简单生活，自然混搭，巴西符号。

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Brand: brand core values-is a technological innovation and relentless pursuit of product quality.

品牌核心价值一是对技术创新和产品质量的不学追求。

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Branding is also at the core of our skills and we dig into brand equity and customer-driven brand equity.

品牌化也是我们的核心方法，我们深入研究品牌价值以及消费者导向的品牌价值。

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More recently, BMW got it right when it resurrected the MINI brand as a way to reach younger, hipper and less-affluent buyers without otherwise cheapening its core brand.

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Harley, meanwhile, recently sold its MV Agusta and Buell units to concentrate on its core brand.

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They might allow for a logo or slogan, but nothing that will touch the core brand.

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