We have been asked to develop a brand concept for this new "soup in a cup" chain.

我们一直要求制定一个为这个新的“一杯羹”链的品牌理念。

youdao

They begin to hire corporate identity consulting firms to align the brand design and brand concept.

他们开始聘请CI咨询公司来调整自身的品牌设计和品牌理念。

youdao

Segment the market in the brand planning stage and set up brand concept, in order to positioning in the market.

在品牌规划阶段要细分市场，树立品牌理念，进而在市场中给自己定位。

youdao

With the Damon acquisition Thompson will try to apply his separate-brand concept to big, complicated motor homes.

FORBES: Lord of the Rigs

The new model was developed to embody this brand concept, using Casio's years of experience creating technologies for shock resistance, waterproofing and slim-line design.

ENGADGET: Casio trots out world's slimmest shock-resistant digicam: EX-G1 (video)

Rbb defined the Breakout Brand concept, and then asked 25 questions aimed at bolstering the notion that people care about these brands, and discovering how they like to interact with the brands.

FORBES: Obama Voters Are From Starbucks, Romney Voters Are From McDonald's, and Other Political Breakout Brands