The brand book, as kind of brand value core product, which under the publishing strategy shows the superiority resources.
品牌图书是出版社战略规划下体现优势资源，具有品牌价值的核心产品。
参考来源 - 品牌图书策划研究·2,447,543篇论文数据，部分数据来源于NoteExpress
The index at the back of the book lists both brand and generic names.
书末尾的索引把商标名和通用名都列了出来。
Now, other publications have opened themselves up to similar deals - such as book clubs in women's titles supported by a relevant brand, for example.
目前，更多的出版物也开辟出了同类的广告形式——例如由某品牌赞助的女性“读书俱乐部”等。
They may book later directly &become brand loyalists. According to Expedia research, for every booking made on their site, they send the supplier two extra direct bookings.
他们可能稍后直接预订，并成为该品牌的忠实粉丝。
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