To keep this commitment, companies need to rely on sound risk management and supply chain management system to create product safety system to maintain and enhance brand value.

为信守这一承诺，企业需要依靠完善的风险管理及供应链管理机制打造产品安全体系来保持和提高品牌价值。

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A systematic sanitation management will decrease the risk of food poisoning, while it will increase your customer's trust and loyalty in your brand.

系统化的清洁卫生管理，可降低食物中毒的几率，提高客户的忠诚度。

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This article put forward the pattern and method of risk management of tobacco brand.

实施风险管理是国内卷烟品牌做大做强的保障。

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Mr. Jung, who attended the Korean federation's Stanford program, says he wanted to learn about risk management and creating brand value through cases studies of business successes and failures.

WSJ: Universities Tailor Courses for Companies