We assume that incidental brand exposures do not affect us, but our work demonstrates that even fleeting glimpses of logos can affect us quite dramatically.
我们以为偶然露出商标不会影响我们的行为,但是研究表明即使迅速的瞟一眼标志也会显著地影响我们。
If I notice a problem at the on-line brand community, I inform the community board, or other members, even if it doesn't affect me.
如果我发觉有问题,我会通常虚拟品牌社区的负责人或其他会员,尽管对我不会构成任何影响。
The accounting need for an asset to be 'measured at a monetary amount with sufficient reliability' would also affect accounting for intangible assets such as brand names.
会计条款中要求:资产必须“用货币量来衡量,并且衡量要有足够的可靠性和依据”。这一条款会影响无形资产(例如品牌)的会计计量。
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