Gautam Gambhir had played the occasional boldstroke backing away to hit through the off-side, but just when it looked as though his side would quietly record a 10-wicket win he skewed to backward point, leaving 36 needed from 43 balls.
"The commercial is an utterly offensive, childishly obvious attempt to resuscitate a badly battered reputation for purely commercial purposes with what I'm sure somebody imagines to be one 'bold stroke, '" says Martin Puris, a longtime ad agency executive who is now CEO of Engine USA, an integrated communications company in New York.