"Look, the electrification of the American fleet is not going to happen overnight, " says Bob Lutz, who retired as vice chairman of GM in May.

“你看，美国汽车的电气化不会一夜实现，”已经退休的通用公司副董事长鲍勃.卢茨在五月的时候说。

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But even the company's bullish "car tsar", the vice-chairman, Bob Lutz, admits that the potential market for these vehicles has declined dramatically with higher oil prices.

但即便是副总裁Bob Lutz——公司里牛气十足的“车王”，也承认随着石油价格的节节上涨，越野车的潜在需求将大幅下降。

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Bob Lutz, who was to retire as G.M. 's global product guru at the end of the year, will stay on to coordinate the creative aspects of G.M.' s designs, brands, marketing and advertising.

鲍勃·鲁茨(Bob Lutz)是通用全球产品专家，原本年底退休，现在将会留任协调通用设计、品牌、市场销售和广告的创意。

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Bob Lutz, the former GM vice chairman and old-school "car guy" who brought the struggling Volt to market.

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Bob Lutz, formerly chairman of the firm's North American operations and global product-development chief, is to concentrate on the latter role.

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Bob Lutz, a vice-chairman of General Motors, shrugged the ads off, saying they might even help to sell a few more vehicles.

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