Were the behavioral variables ( see Chapter 4 ) you identified valid?
你发现并确定的这些行为变量( 参见第4章) 是否有效?。
Marketers usually limit their segmentation analysis to behavioral variables.
营销通常会限制他们的行为细分变量的分析。
In the consumption model, "Intention to return" and "willing to recommend the destination" are conceived as behavioral variables, and "satisfaction" as the evaluative variables.
在消费模型中,“重游意向”与“愿意推荐该目的地”可以纳入行为变量,而“满意度”作为评价变量。
应用推荐