Beyond the proven model of success, franchises offer brand awareness, which means customers are more likely to be familiar with your product or service from day one.

除了证明过的成功模式，加盟权提供品牌意识，这意味着从第一天开始，顾客更有可能已经熟悉你的产品或者服务。

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Also, be wary of creating the allusion of power and success by surrounding yourself with material items beyond your means.

FORBES: Assume the Position: Posing Your Way to Personal Power And Excellence