The article, entitled "the Balanced scorecard-measures that Drive Performance", began with the principle that what you measure is what you get.
那篇文章的题目是《平衡计分卡——驱动业绩的评价体系》,文章一开始就提出这样的理念:你所评价的正是你得到的。
China holds that the conclusion of a protocol with balanced contents and effective measures through multilateral negotiations remains the best way to enhance the effectiveness of the BWC.
中国认为,通过多边谈判,制定一项内容平衡、措施有效的议定书,仍是加强《禁止生物武器公约》有效性的最佳途径。
Kaplan, R.S. and Norton, D.P., "The Balanced scorecard-measures that Drive Performance", Harvard Business Review, january-february 1992.
罗伯特·卡普兰和大卫·诺顿,《平衡计分卡——驱动业绩的评价体系》,《哈佛商业评论》,1992年1 - 2月刊。
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