Broadcast-television advertising has suffered from audience fragmentation as channels have proliferated.

频道（数量）激增，观众群过于分散，广播电视的广告业务深受其害。

youdao

We offer a theoretical framework for understanding fragmentation and advocate for more audience-centric studies.

我们提供了一个理论框架用于理解媒介细分并且提倡以受众为中心的研究。

youdao

Like television itself, the business of TV advertising has had to learn to cope with audience fragmentation.

NEWYORKER: Streaming Dreams

The rise of digital publishing, social media and the resulting audience fragmentation requires journalists for that matter, all content creators to embrace and learn new ways.

FORBES: Long-Form Journalism, Part II: The Challenge for Reporters, and What Forbes Is Doing About It

Because of this new world of information sharing and audience fragmentation, it is important that the messaging in advertising, media (in a PR domain), product packaging, internal and external memos, etc. be consistent.

FORBES: PR Is Dead