Television programmes are essentially bait to attract an audience for commercials.

电视节目本质上是用来吸引观众看商业广告的诱饵。

《柯林斯英汉双解大词典》

The film also uses popular online language among Chinese to try to attract an audience here.

为了吸引观众到这儿，这部影片还采用了一些中国时下流行的网络用语。

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