They saw it as a chance to get more help for the lake's problems, and more national attention for the area.

VOA: special.2009.01.05

Mr.Karzai also identified government corruption as an area that needs attention, but he did not elaborate.

VOA: standard.2009.03.28

If you spend your money, time and attention in one area, you forego another area of focus.

FORBES: The Hidden Costs of Professional Development

Zegna then turned his attention to the area's natural resources.

ECONOMIST: Natural style

And she pointed out that she had come across plenty of people who were delighted that she had taken the trouble to come up north and hoped it would attract more global attention to the area.

BBC: Jack Straw and Condoleezza Rice in Blackburn, England