Market basket analysis and association rule mining.
市场购物篮分析及关联规则挖掘。
Association rule is a method of data mining, whose typical application is the analysis of shopping basket in supermarket.
关联规则是数据挖掘的一种方法,它的最典型的应用是超市的购物篮分析。
Association rule mining may help making many business decisions such as catalog design, cross-marketing, and loss-leader analysis.
关联规则挖掘可以帮助许多商务决策的制定,如分类设计、交叉购物和贱卖分析。
应用推荐