However, as the Kindle, Amazon’s mobile reading device, has proved, despite traditional publishers’ rumblings to the contrary, people are willing to swap paper for screen.
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Amazon said it was working to make e-books available on smart-phones as well as the Kindle.
亚马逊亦声称其正致力于将智能手机阅读电子书阅读变得可能。
Many news publications also hope to persuade readers to switch from print to an electronic reading device, such as the Kindle, rather than to the internet.
许多新闻出版机构也希望读者能放弃印刷版读物选择电子阅读器，如亚马逊的Kindle，而不是上网寻找免费资讯。
But it hopes that its cheap tablet will be wildly popular and therefore boost sales of Amazon's cloud-based content, just as the Kindle e-reader boosted sales of e-books.
亚马逊是希望通过其低价平板电脑的大卖带动其云端内容的销售，重演Kindle电子书阅读器带动电子书销售的成功历史。
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