It underscores an idea that my colleagues and I in IBM's business analytics consulting practice have been discussing with clients for more than a year.

FORBES: Magazine Article

According to an analysis performed by advanced analytics consulting firm Emerald Logic, factoring in WiseWindow data on top of a simple momentum trading program boosted returns by over 30% on an annualized basis for GM, Ford, and Southwest Airlines.

FORBES: Monetizing the Moaning

Mainly, IBM in recent years has been known for using acquisitions in products such as cloud computing, analytics and consulting services to spark growth and improve profitability in a huge, mature company.

FORBES: Connect