abstract:Alexandra Margarita "Alex" RussoWizards of Waverly Place episode: "Quinceañera" is the main protagonist of the Disney Channel sitcom Wizards of Waverly Place, portrayed by Selena Gomez.Wizards of Waverly Place episode: "The Crazy 10 Minute Sale" As the middle child and only daughter, she is sly, outgoing, and sometimes rude to her family and friends.