In this part discuss the principles, methods and skills that graph, color, chart, sign, entity, skin texture, construct form, arrangement that followed in advertising expression .
探讨了视觉表达中图形、色彩、图表、符号、实体、肌理、构形、编排在广告表达中遵循的原理与方法、技巧。
参考来源 - 广告表达论Advertising-fashion appears as brand traits’fashion, advertising expression’s fashion and ideology’s fashion.
广告时尚性表现为品牌特性时尚性、广告表现形式时尚性和广告意识形态的时尚性。
参考来源 - 广告时尚性对手机品牌偏好影响探讨·2,447,543篇论文数据，部分数据来源于NoteExpress
It first raises the opinion that contrary language penetrates the processes such as advertising inspiration and advertising expression.
首先认为语言对抗贯穿广告创意、广告表现等过程之中，其次讨论语言对抗在广告创作中的作用。
In modern society, advertising has become one modern form of expression almost completely dedicated to depicting happiness.
在当今社会，广告几乎完全成为致力于描写快乐的现代表达方式。
The light is the soul of TV advertising, television images from the visual image of the records of all sorts of light, advertising art expression is inseparable from the light.
光线是电视广告画面的灵魂，电视视觉形象的记录离不开光线，广告中的各种艺术表现力都离不开光线。
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