The research work and the results are as follows:First, the R&D investment is considered in the two-player advertising differential games.

主要研究工作及研究结果如下：第一，考虑研发投入时的二人广告竞争微分对策问题。

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I 'd like you to advertise our goods by distributing our advertising materials.

我希望贵方通过散发我方的广告材料给我方商品作宣传。

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Assume that the two enterprises cooperate in R&D, but compete in advertising in the duopoly market. Enterprises make decisions on R&D and advertising so as to maximize the total expected profits.

假定双寡头市场中两企业进行合作研发，同时又展开广告竞争，企业的目标是寻求最优的研发与广告投入以使利润最大化。

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Earlier this year, he told a roomful of marketers at the annual leadership conference of the American Association of Advertising Agencies that he'd love to find ways for advertisers and networks to meet more in the middle.

FORBES: The Battle Of The Network Chiefs

"If I'm going to bet that advertising and travel recover, I'd rather just buy AOL Time Warner, " says member Matthew Lawson , who worked in advertising, high tech and finance.

FORBES: Where Angels Dare to Tread

After he saw its TV commercial of a frail woman dying with regret after seeing a Kohler tub from her deathbed, Advertising Age critic Bob Garfield swore he'd never buy another Kohler product.

FORBES: Splash