Flash and rich media ads combined to represent 40.3 percent of all display ads viewed.

Flash和富媒体广告共同占据被观看广告中的40.3%。

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Today, inMobi reaches 194 million consumers worldwide and the number of ads viewed on its mobile network has grown to 31.5 billion monthly.

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They know where their ads run and what their audience was doing at the moment when their ads were viewed.

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The lower cost of Google's mobile ads compared with those viewed on a desktop have contributed to an overall downturn in the average amount paid by advertisers every time someone clicks on an ad, the company has said.

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