But in some cases, one marketer's owned media become another marketer's paid media—for instance, when an e-commerce retailer sells ad space on its Web site.

但在某些情况下，某市场营销者的自有媒介会成为另一个营销者的付费媒介。比如，当某电子商务零售商出售其网站上的广告空间时。

youdao

Watch this video to better understand the ad auction and how to enable the most competition for your ad space.

观看此视频，以便更好地了解广告竞拍和如何使你的广告空间保持最高的竞争性。

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Sites that involve the user and have a sense of fun or adventure will get more hits, and can charge more for ad space.

让用户参与，并且在趣味或者冒险方面做得不错的站点会得到更多的点击，而且可以为广告空间收取更多费用。

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Sharing its ad space with Google would also mean a quick revenue bump for Yahoo!

FORBES: Magazine Article

Thousands of advertisers evaluated and placed a bid for the ad space on top of this page.

FORBES: See How Much You Are Worth To Online Advertisers

From selling ad space alone, Nollywood Love became profitable after just two months of operation, says Njoku.

CNN: STORY HIGHLIGHTS