Mapping能广泛整合所有影响转换率的评量面向,包含造访频率(Frequency)、最近一次造访时间的远近(Recency)、广告尺寸(Ad Size)、丰富多媒体(Rich Media)、订购(Order)、目标锁定广告(Targeted)、互动性(Interactions)等,透过完整及多面向的分析,精确地汇整...
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Another key factor determining whether your AD will be read is the size you decide to buy.
另一个决定广告是否被阅读的关键因素是你决定购买的尺寸。
This AD format was neither of standard size nor had typical banner AD characteristics.
这个广告的形式既不是标准尺寸,也不是典型的横幅广告字符。
If you then divide directories' uses-per-year figures by their charge for the same size AD, you'll see which directory provides the highest number of USES per dollar.
如果把黄页目录的每年使用数量除以相同大小广告所需费用,就可看到平均花费一块钱,哪种黄页目录能提供最大效用。
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