Making an effective social game is a more complicated than creating AD campaigns.
制作一款有影响力的社交游戏比举办一场广告宣传活动更为复杂。
The spot, which cost just under $2, 000 to craft, won numerous big-game ad polls, and sales of the snack increased during the weeks surrounding the game.
这则制作成本不到2,000美元的广告在无数重大赛事广告调查中胜出，而比赛前后几周中多力多滋的销售也实现增长。
For example, iPhone owners are twice as likely to see mobile web ads and four times as likely to see an AD while playing a game on their phone or while using a location-based service.
例如，iPhone所有者观看手机网络广告的可能两倍于其他品牌手机用户，并且在玩手机游戏、使用手机定位服务时看广告的可能性也四倍于其他用户。
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