Because carriers get a cut of app sales and AD revenue, they stand to make money when subscribers surf the web or download applications.

由于运营商能在应用程序的销售和广告收入中分一杯羹，所以用户上网浏览或下载应用程序时，运营商就在挣钱。

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Being an AD company, AdMob also asked the survey respondents if they would download apps from well-known brands.

身为广告公司的AdMob同样还询问了一个问题：用户是否倾向于下载知名品牌的应用？

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page. When users click on a link for a song they like in the search results, a Top100 window pops up carrying a music player or a download button along with an ad.

当用户从搜索结果中点击选中歌曲时，一个带有播放器或下载按钮的Top100窗口就会弹出，同时出现的还有广告。

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If a person clicked on the ad, it would prompt the user to download or use the Expedia app to book the transaction.

WSJ: Online Ads Can Now Follow You Home

For example, the company recently developed a campaign for Electronic Arts that was able to target Xbox 360 owners with an interactive ad for NCAA Football '11 that allowed them to download a demo of the game to their console.

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When a user clicks through a Williams-Sonoma ad to browse, that user is not only prompted to download the app but also to register as a customer so they can pick up shopping where they left off.

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