... 广告创意 Ad creative 广告文案 Ad copy 影视广告 TV News ...
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上面的影响因素中，所以当我们讨论CTR 等相关因素的时候，它们只是影响到点击率相应的关键词，但当讨论广告语(ad copy)或者登陆页(Landing page)的时候，他们可以影响到范围内的所有的关键词。
Writing killer ad copy 广告文字杀手
AD copy creation 广告文案创作
D&AD The Copy Book 复制图书
The display URL is part of that ad copy.
显示链接是广告文案的一部分。
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A bad display URL can ruin great AD copy.
一个糟糕的显示链接能毁了绝好的广告文案。
The AD copy reads, "Chris Brown feat." Milk. Another great collaboration? Milk.
广告语这样描述：“以克里斯·布朗和牛奶的又一次伟大结合？”
Long before Madison Avenue ad copy, merchants were verbalizing the value and benefits of their wares.
FORBES: Use the Power of Storytelling to Grow Your Small Business
Then we used social platforms Facebook and LinkedIn to segment prospects and deliver employer-specific ad copy.
FORBES: Using Search and Social Strategically to Win New Business
According to LeBrun, the platform will help buyers with their ad copy, headlines, and targeting criteria.
FORBES: With Twitter's New Ad API, Salesforce Can Make Social Ads Less Of A Headache -- For Brands And For You (Updated)
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