The word steering implies active management involvement and frequent course-correction to produce better results.

“指导”一词意味着积极的管理参与，经常的过程矫正以产生更好的结果。

youdao

Its status column will contain the word "Active."

其状态栏将包括“Active”单词。

youdao

The word active is now stored twice in the database.

active在数据库中被存储了两次。

youdao

The word "active" may be misleading, as active drowning is nothing like what you usually see on TV.

CNN: Water safety expert: 'Drowning doesn't just happen'

The malaise in the U.S., where stimulus is still the word of the day, stands in contrast to active recoveries in Europe and Asia, where governments are actively removing stimulus.

FORBES: Dollar Dragged Down As U.S. Economy Fails To Resuscitate

In a word, relevance, or building relevance for your brand in the context of an active query.

FORBES: Why Awareness Doesn't Matter Much Anymore