They were trying to identify short film clips that could reliably elicit a strong emotional response in laboratory Settings.

他们试图找出能够在试验环境中可靠地引起强烈情感反应的电影短片段。

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Evoking a strong emotional response from your users, be it positive or negative, is a sure-fire way of keeping them coming back for more.

能从用户中升腾起强烈的情感反馈，不论积极还是消极，这将是让他们再一次回到网站的最有效方式。

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They took the act on the road and learned that memorable presentations must be compelling enough to elicit a strong emotional response from the audience.

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