North Face sent a cease-and-desist letter and, when Winkelmann declined to cease, the company filed suit.

North Face发出了勒令停止信，当温克尔曼谢绝停止时，公司被告了。

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Winkelmann employees throughout the world in 36 countries and regions, is committed to supporting equipment in the HVAC system and auto parts manufacture.

温柯曼的员工遍及世界36个国家和地区，致力于从事暖通系统配套设备以及汽车配件加工制造。

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So Winkelmann could have said, more directly, 'China, our second biggest market after the U. S., is falling in love with SUVs and we don't dare miss that.'

所以温克尔曼可以更直接地说：“中国是我们继美国之后的第二大市场，他们爱上了SUV，我们不敢错失这个机会。”

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Christoph Winkelmann of Swatch says the Access technology is making a big comeback in this year's product line, as the company targets new applications.

ECONOMIST: MONITOR