品牌共同体是国外兴起的一种新型的企业与顾客互动的方式。
Brand community is a new way of interaction between company and customer, which is prospering abroad.
公司主张在顾客、员工与合作者之间结成利益共同体。
The company that customers, employees and form a community of interests between the partners.
用文化作媒介与顾客及社会公众构建全新的利益共同体关系，创造餐饮产品消费价值，增添产品的亲合力，增强企业的整体竞争优势。
The culture is a medium between clients and the public, it can superinduce affinity of products and the whole competition of enterprise.
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