管理层要确认：对于驱动每个组织的两个基本战略目标——降低成本、增加收入，改变要可以实现二者之一。
Management need to be convinced that the change will deliver on one of the two fundamental strategic objectives that drive every organisation - reducing cost or increasing revenue.
由于采取先进战略降低成本并且将深受好评的欧洲车型推广到北美市场，福特跟其他两大制造商比起来处于较好境地。
Ford also looks in better shape than the other two, with a well-advanced strategy for cutting costs and bringing its highly rated European models to North America.
它可以帮助企业为减少能源使用量和碳排放量以及降低成本制订战略性目标。
It does this by helping companies outline strategic goals around how to reduce energy use and carbon emissions, along with reduced cost.
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