【Key words】 Living enterprise; Bionic existence; Enterprise culture; Enterprise gene; Enterprise value; Innovation; enterprise evolution; Gene mutation;
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能否造就长寿企业是管理学的一项世纪难题,引起无数经济学家和企业家的广泛重视。
It is a century challenging topic of managerial science whether an enterprise can exist for a long time, and this problem attracts the wide attention of economists and entrepreneurs.
创新力与控制力的统一是任何优秀企业成功和长寿的共同“基因”;
The unification of innovating power and controlling power is the same "gene" of any excellent enterprise for the success and longevity.
我们希望看到的是:健康的中国品牌,长寿的企业。
And we want to see is: the health of Chinese brands, and longevity of Chinese enterprises.
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