通过分析营销过程的质量要素，提出了一些新的质量管理理念和观点，从而探讨营销过程质量控制的策略和方法。
Many new thoughts and views to quality management are pointed out by way of analysis of quality factors in the process of marketing.
入世伊始，我国企业的质量管理面临严峻的形势，与国外先进企业相比，在质量管理理念和方法两个方面都有较大差距。
After acceding to World Trade Organization, the enterprises of China are faced with the same grim situation in their quality management.
运用先进的管理理念和严格的质量管理体系，为客户提供优质的产品。
The use of advanced management concepts and strict quality management system, providing customers with quality products.
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