文章详细信息 关键词： 负面报道;;差异;;新闻思维;;媒介体制;;文化观念 [gap=361]Keywords: negative reports, difference ,news thought, medium system, cultural view
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Based on content analyses,this study concludes that the image of universities in recent years is presented basically in a negative way in mass media,and the negative reports about universities keep increasing.
研究发现,总体而言,近年来大众媒体中的高校形象是负面的,而且媒体中有关高校的负面报道呈现不断增加的趋势。
参考来源 - 大众传媒中的大学形象·2,447,543篇论文数据，部分数据来源于NoteExpress
当然，医疗机构和负面报道并不陌生。
Of course. The healthcare industry is no stranger to negative press.
负面报道的重复率比正面报道高出2.9倍。
Those that portrayed it negatively had an overall repeat rate 2.9 times higher than positive articles.
他们可不希望在航空业相关的负面报道旁放自己的广告。
They don't want to run next to the negative, industry-relevant news.
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