广告中双关语的语用功能和运用技巧-实务英语论文(1)—中华励志网 Key words] advertisement; pun; pragmatic maxims; pragmatic function [gap=319]关键词】广告；双关语；语用原则；语用功能
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语用原则在商务英语应用中的度范畴 (湖南大学外国语学院,湖南长沙 410082)_英文论文,开题报告,文献综述 关键词]语用原则;度范畴;商务英语 [gap=785]Key words:pragmatic principles; degree category; business English
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在吸收Grice研究结果的基础上，Leech在《语用原则》（Principles of Pragmatics）一书中系统的提出了“礼貌原则”理论。
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One question is whether there is a deep-rooted pragmatic principle or motivation that could make all principles coherent, consistent and systematic.
语用原则以合作原则为基础，受理性原则的驱动，它们构成一个有机系统。
参考来源 - 语用原则的维度与系统·2,447,543篇论文数据，部分数据来源于NoteExpress
商务英语写作七原则是语用原则的具体体现。
The writing principles in business English embody the pragmatic principles.
这个调查引出了一些有关语用原则与语用能力之间关系的思考。
This investigation also leads some thoughts about the relationships between pragmatic principles and pragmatic competence.
语用原则是指导会话人根据具体语境和会话目的所采取的言语交际策略。
Pragmatic Principles are the communicative strategies taken by the speaker for the concrete speech situation and his or her conversational goals.
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