法尔利先生在使用在线广告营销手段的同时也在使用传统的媒体进行市场推广，但是他通过一个不同寻常的市场营销方式把两者结合了起来。
Mr Farley uses traditional media as well as online advertising, but combines both with unconventional marketing.
在如今基于用户行为历史和习惯的展示型广告时代，这就是旅游营销人员的推广手段。
In this era of contextual and behavioral display advertising, that's how travel marketers roll.
SEM(搜索引擎营销)是网站推广的其中一种手段。
SEM (search engine marketing) is a website to promote one of the means.
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