顾客承诺是维系顾客的根本性心理纽带。
Customer commitment is a psychological bond that is fundamental to customer retention.
社交媒体最大的用处是获得顾客，还是维系顾客？
Is social media best used for customer acquisition, or for customer retention?
顾客报酬率(ROC)是企业新的指标，用来评量企业开发顾客、维系顾客和扩大顾客群所能创造的价值。
Return on customer (ROC) is a new business metric that is designed to measure the amount of value a business creates by acquiring, retaining and then growing its customer base.
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