1938年《经营者的作用》(The Functions of the Executive)2、巴纳德协同理论?个体行为--在责任与能力基础上的自律行为（自由意志与自我节制）?
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而且，经营者们往往高估了低价促销的作用，因此降价之后，公司可能处境更糟。
Moreover, managers often overestimate the extra sales that lower prices generate, so companies may be left worse off than before the cuts.
本文利用无差异曲线理论及分析工具，分析了经营者激励作用于公司绩效的条件。
This paper analyzes the conditions that manage rs motivation works on corporate performance based on un-differential curve theory.
而传统社会的非正规制度则对企业经营者的选择起到了积极作用。
The irregular system of the traditional society has positive effects on the choice of enterprise proprietors.
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