“员工们策划利用一系列书架展示他们的想法和个性，”建筑师说。

"The staff has curated a collection of books to showcase their ideas and personalities," said the architects.

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他们的“WordThink”系列的书架，每一本书的书脊上都有用单词写成的书标，上面是一个大类的名称，比如说艺术，或者是一个比较小的类别，比如绘画。

Their "WordThink" system shelves books using words-labeling the spine of a book with a broad category such as Art and a narrower term such as Drawing.

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重新看一看您书架上、图书馆里或是书店里的营销书籍——如非主流促销系列，以及资源目录第七十七页所列的其他那些基础教程，都很有帮助。

Take another look at the marketing texts on your bookshelf, library, or bookstore - standards such as the Guerrilla Marketing series and others listed in the Resource Directory on page 77 are helpful.

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