第三章是对符号化消费行为的历史性综述。
The third chapter is the review of the history of symbolization.
有感于当今符号化消费的现实，试图剖析符号消费与消费者消费意识的关系。
Nowadays thoughts on the symbol reality consumed, attempt to dissect symbols and consume the relation with consumer's consumption consciousness.
消费社会是一个符号社会，是一个由符号支配、人被符号化的社会。
Consumer society is a symbolic society, a society controlled by symbols and in which people are symbolized.
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