在广告中有意识地突出企业形象标识的宣传，或者采用公共关系的手段塑造和扩展企业的整体形象。
Stress the propaganda of the corporate image identification consciously in the advertisement, or the means to adopt public relations moulds and expands the overall image of enterprises.
本文提出色彩在网络界面设计中具有企业形象识别、视觉区域划分、突出主题重点、增强艺术效果的重要功能。
In this paper, the identified company visualize, partitioned vision area and emphasized subject matter are the functions of the color in the web interface.
客体发生变化： 从原来单一的产品推广转变为在突出产品优势的同时，增加展现企业形象，企业文化，品牌商标等内容；
Objects change: Change original single product extension into combine emphasizing product advantages and increasing contents including displaying enterprise image, enterprise culture and brand etc.
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