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从民族社会学理论的视角发现，民族社会学可以给民族传统体育学研究带来很多新观点、新方法。
From the viewpoint of ethnosociological theories, ethnosociology can bring along many new ideas and methods for researches of traditional national PE.
本文将从微观社会学和人类社会学的角度讨论如何对这一消费群体进行部落营销，部落营销与传统营销的差别，以及企业在营销过程中角色的变更。
From the angle of micro-sociology and anthro-sociology, this paper discusses how to do the tribal marketing to the special group, the differences between tribal marketing and conventional.
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