本文通过对社会化媒体平台的分析,简单介绍了一种基于社会化媒体平台的“湿”营销策略。
Based on the analysis of socialized media platform, this paper introduces a "wet" marketing strategy based on socialized media platform.
即使营销人员可以精明且无误的运用社会化媒体,将多少广告转投社会化媒体平台仍需有个限制。
Even if marketers master social media without coming across as clumsy, grating or intrusive, there will surely be a limit to how much advertising will shift to the platforms.
现在,企业开始转移策略重心,尝试一种“病毒式传播策略”,希望聚合足够多的信息以使得人们在各种社会化媒体平台上传播。
Now companies are changing their focus, and trying to "go viral," attempting to generate enough buzz so people will spread their messages through various social media platforms.
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