这条曲线的确切形状还有待讨论,但是边际效用递减规律的重点在于,你得到的钱越多,每额外的一美元的增长效用会相对减小
The exact shape of the curve is subject to discussion, but the point of diminishing marginal utility is that, as you get more and more money, the increment in utility for each extra dollar diminishes.
与通过传统广播媒体进行广告的效用降低相对，企业开始大量利用社会网络技术与个体消费者的详细对话。
Combat declines in the efficacy of advertising through traditional broadcast media, and exploit social networking technology to converse in detail with individual consumers.
对于损失的恐惧相对于利得的前景（这种方法也有效，但是效用不如前者）来说，是更有利的激发因素。
The fear of loss was a better motivator than the prospect of gain (which worked too, but less well).
应用推荐