比如，创业者拉姆·伍德在衰退期间创立了环保灯泡网站Enviro-Lights.co.uk，因为他注意到，消费者正在搜索引擎上寻找有关“卤素灯泡”的站点。
Entrepreneur Liam Wood, for instance, founded Enviro-Lights.co.uk during the recession because he spotted consumers were searching the web in their droves for halogen lightbulbs.
融化冰流上的北极熊已经成为这十年的标志图像；企业标榜自己是环保的；我们换了灯泡；风力发电开始启动。
The polar bear on the melting ice flow has become an iconic picture of the decade, business has painted itself green, we've changed our lightbulbs and wind power has taken off.
环保人士们掀起了一股换节能灯泡开节能调节器的热潮。
ENVIRONMENTAL asceticism has created a vogue for upgrading light-bulbs and tweaking thermostats.
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