潜在购买力亦称“后备购买力”、“结转购买力”。一定时点上城乡居民暂不用于购买消费品的那部分储蓄存款和手存现金。这部分货币，可随时用于购买商品，形成社会商品购买力。它是一个动态的变量，随消费者需求心理、价格升降及市场供应情况的变动而变动。当市场商品供应丰富、花色品种齐全、质量优良、价格合理时，潜在购买力则会减少; 反之，便要增加，出现储币待购及持币待购的现象。城乡居民货币收入的增加或减少，一般同潜在购买力成正比。
... potential purchasing power 潜在购买力 potential purchasing power 潜在购买力 purchasing power parity 购买力平价 ...
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近几年来我国居民的潜在购买力增长过快，累积规模过大。
This paper discusses, in recent years why the potential purchasing power of people in China increases exceedingly fast and accumulates overly largely.
博闻的分析人士都知道，购买力平价数据不是衡量一个国家潜在军事实力的好方法，但从修正后的中国购买力平价统计数据来看，整个问题不再具有讨论价值。
Well-informed analysts know that PPP calculations are a poor measure of a country's potential military base, but with the corrected China PPP statistics, the whole question is moot.
除了女性强大的购买力，商家将她们视为潜在消费者还有3个原因。
Aside from their greater purchasing clout, women are valuable customers for three reasons.
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