研究在这里的任务就是研究消费者对于问题和产品的认识，而后判断消费者对采取措施解决问题的重要性的看法。
The role of research here is to discover the consumers' perceptions of the problem and the product, and to determine how important they feel it is to take action against the problem.
另一方面，越来越多的企业认识到参与逆向物流带来的益处，开始在终端消费者中采取用现金买回的方式，对废旧产品进行主动回收。
On the other hand, more and more enterprises have realized the benefit of implementing reverse logistics, and taken the initiative in collecting cores from the end-users by paying in cash.
这家老牌子公司开始在电台大做广告，以使从前不是其传统消费者的年轻人提高对产品的认识。
The old company started extensive advertising on radio to increase awareness among young people who had not been.
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